Enhancing Product Management with PIM for Retail
As leaders in the retail industry, you know that the key to success is delivering an exceptional customer experience, and that begins with accurate and comprehensive product information. But managing a large product catalog across multiple channels, vendors, and markets can be a logistical complex task.
Product Information Management for Retail is your ultimate solution for data management. With PIM, you can:
- Centralize data management to eliminate data silos and ensure consistency across all sales channels.
- Efficiently manage data from suppliers or other systems,
- Enrich data by collaboration between merchandising, marketing and sales teams
- Syndicate data to downstream channels.
Struggling with inconsistent data across your marketplaces and channels?
Connect with our certified consultants to see how retail PIM solutions can help you maintain data quality and consistency across all channels and touchpoints.Connect with Expert
Business Outcomes & Impact
Revolutionize how you handle complex product information, enhance customer engagement, and drive segment growth with PIM for retail.
Faster Time to Market
Enriched Product Experience
Sustainability & ESG
Enabling Social Commerce
Accelerating Your Product Launches
The retail landscape demands rapid product turns to keep up with ever-evolving trends. Coordinating information from diverse departments can lead to delays and errors, hampering time to market.
A PIM system serves as a centralized hub where teams collaborate seamlessly. Product data, specifications, images, and updates can be managed in real-time, minimizing errors and expediting the launch process.
- Enable seamless and efficient data onboarding from suppliers and internal systems.
- Automate internal data enrichment process to expedite the flow of products through your pipeline.
- Quickly sydicate and transform your data into formats expected by downstream channels.
Elevating Customer Engagement
Shoppers today seek comprehensive and engaging product information. Incomplete or inconsistent content across various channels can lead to confusion and hinder potential sales.
PIM enables retailers to maintain consistent, detailed, and accurate product content. Retailers can deliver a unified message/Product Information across channels, enhancing customer trust and improving conversions.
- Manage all relevant data, from specifications to multimedia assets, in one place.
- Integrate OpenAI GPT with PIM solution to automatically generate high-quality and engaging product description and other marketing and channel related data.
- Manage supplementary information alongside core product data, including user manuals, videos, and FAQs.
Reaching Wider Audiences
Retailers are expanding their presence across multiple channels, including online marketplaces and social media. However, adapting product information to suit each platform can be a complex and time-consuming task.
PIM allows retailers to create adaptable product content templates that can be optimized for various channels. The result? Effortless channel diversification and enhanced market reach.
- Optimize templates for various channels, ensuring consistent messaging.
- Tailor information for each platform’s requirements for maximum relevance.
- Constantly monitor products on the digital shelf with Digital shelf analytics (DSA) and analyze real-time insight into buyer behavior, product performance, and channel competition.
Meeting Environmental Goals Responsibly
Consumers are increasingly conscious of a company’s environmental and ethical practices. Retailers must demonstrate their commitment to sustainability and ESG (Environmental, Social, and Governance) principles.
PIM allows retailers to showcase their sustainability efforts by integrating eco-friendly product attributes, certifications, and sourcing information.
- Enable end-to-end traceability of product data to ensure governance around sustainability.
- Foster consumer trust by showcasing transparency.
- Align with responsible shopping choices and reinforce a commitment to sustainability.
Bridging Shopping and Social Interaction
Social media is now a thriving marketplace, where seamless shopping experiences are intertwined with social interactions. However, managing product information across platforms can be intricate.
PIM facilitates social commerce by linking product data to social media posts.
- Link product data to social media channels and posts and enable direct purchasing from social platforms.
- Enhance the shopping experience for your customers.
- Leverage social interactions and transform them into sales opportunities.
An Accelerated Approach to Product Information Management for Retail
Designed for rapid time to value, Credencys Retail Accelerator is an easy-to-implement product information management solution – providing you with pre-built data models, stakeholder groups, integration templates, and reference architecture to facilitate an immediate kickstart of your PIM initiatives.
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A Famous Fashion Brand Partners with Credencys for PIM Transformation
The largest retail and wholesale brand in the Philippines was looking for PIM experts to tackle the product information management for fashion challenges they were facing and to replace their existing PIM with a high-performing PIM platform to manage millions of data effectively.
The client was using Jasper as their website backend to manage the massive amount of product information with the large number of SKUs. They were facing the issue of slower performance of the existing PIM platform.
With Credencys’ expertise, we orchestrated a transformative journey and overcame these challenges by replacing Jasper with Pimcore. Within a span of just six months, Pimcore seamlessly integrated as the backbone of the client website, enabling a swift and efficient transition. Data from diverse sources was carefully gathered and centrally managed, ensuring reliability through a robust five-server infrastructure before going live.
Reduction in data Dispensaries
Preservation of crucial data during migration
Decrease in data errors, guaranteeing higher precision
Retail Segments We Serve
Diversify your product offerings, easily syndicate product data and implement dynamic pricing strategies, allowing you to adapt to market trends and customer demands more effectively.
Manage product data from a single source of truth and create location based catalogs, building trust by offering tailored, localized product assortments to customers in specific regions.
Manage your millions of product data efficiently from a centralized solution (regardless of your retail segment), ensuring a single source of truth for your organization.
The Credencys Advantage
Obsessed with Data
Across industries like Retail & Consumer Goods, we are passionate about unlocking the power of data to empower your business.
We pride ourselves on being nimble and flexible: from delivering quick wins to seamless integrations that help you stay one step ahead of your competition.
Our consultative and partnership approach means we're invested in your success. From implementation to company-wide adoption, we're with you every step of the way, shaping our solutions to fit your journey.
Years of expertise
Want to scale your retail business while maintaining data quality?
Connect with our industry experts to learn how retail PIM solutions can support your growth and ensure consistent product data!Connect Now
Frequently Asked Questions
Yes, PIM for Retail solutions are designed with scalability in mind. It can easily adapt to the growing needs of your business. As your product data and digital assets expand, the solution can handle large volumes of data and users efficiently. Whether you’re a small business looking to expand or an enterprise with complex requirements, our custom PIM solutions’ architecture and features are built to scale alongside your growth.
PIM solutions include features such as centralized product data management, digital asset organization, data integration, custom data structures, multi-language and multi-channel support, workflow management, versioning, search capabilities, and extensibility via APIs. Credencys can further customize solutions as per your business need.
PIM for Retail solution offers robust data integration capabilities through APIs and connectors. It can seamlessly integrate with your existing systems, such as ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), and e-commerce platforms. This integration ensures that product data remains consistent across all your systems. The solution supports various data exchange formats like XML, CSV, and JSON, making it adaptable to different integration requirements. Additionally, PIM for Retail’s data mapping and transformation features enable smooth data synchronization between systems, enhancing efficiency and data accuracy.
Credencys is trusted by retail leaders across the world for customizing and successfully implementing PIM solutions. Explore our Case Studies to see how Credencys has transformed businesses, just like yours. Click here to dive into the details of our client partnerships and uncover the strategies that led to remarkable outcomes.
PIM is beneficial for individuals who manage more than 100 products and/or sell through multiple channels. Credencys Solutions specializes in providing data management solutions tailored to the specific requirements of retail and consumer goods brands, as well as manufacturing businesses.
Implementing PIM software is crucial for achieving success in ecommerce today. Because each sales channel requires differently formatted product details, you require a centralized platform for editing and storing this information. When you rely on your ecommerce store or spreadsheets for this purpose, it becomes all too easy to make costly errors. PIM software assists you in maintaining error-free data and ensuring it is formatted according to your specific needs.
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Credencys Solutions is a data management solutions provider tailored to the unique needs of retail & consumer goods brands and manufacturing businesses. Widely regarded as a trusted advisor and strategic partner, the company has 15+ years of proven success in implementing cutting-edge PIM & MDM solutions that empower businesses to harness the full power of their data.