Unify Retail Data with Semarchy MDM in Snowflake

Retailers handle data from loyalty programs, e-commerce, POS, and CRM systems — often fragmented and inconsistent. This leads to poor personalization, lost loyalty points, and compliance risks. In fact, up to 30% of retail customer records are duplicated or incomplete, causing wasted marketing spend and customer frustration.

Semarchy MDM, running natively within Snowflake, helps you create unified, trusted Golden Customer Records — without data movement or integration complexity.

What You’ll Learn

Discover how Semarchy MDM natively within Snowflake helps you:

• Match & merge duplicates across channels

• Create one Golden Record per customer

• Govern and enrich customer data with built-in stewardship

• Strengthen compliance with privacy and consent regulations

See how Golden Customer Records in Snowflake can transform your retail business.