PIM For Retail | Product Information Management For Retail

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Elevate your product experience with best-in-class PIM for retail

Credencys has successfully developed tailored PIM for retail brands by considering their specific business needs. We help global retail brands to address the key retail challenges such as creating, managing, and distributing product information from a single platform.

We implement the avant-garde product information management platform that empowers the existing PIM strategy of a retail brand. By enabling retailers with complete control over the product information journey, we accelerate commerce success.

Delivering advanced PIM solutions, Credencys helps retailers to gain a competitive edge by distributing consistent product information across different output channels and creating personalized customer experiences.

PIM for retail allows organizations to store, manage, enrich, syndicate, consolidate, aggregate, and distribute the product information from a single platform. We help retailers digitize their collaborations with different stakeholders such as suppliers, vendors, partners, and customers.

PIM Implementation changes the way retailers harmonize and centralize all your product catalogs and related sales, marketing, and technical product data.

Let's discuss more about your project.


Our expertise in product information management for retail

Credencys has deployed PIM solutions for different types of retail businesses. The retail organization uses it as a centralized repository of all the product data. We help the brands to tell a consistent product story, boost the brand image across all the sales and marketing channels, and create compelling product experiences through PIM. Our PIM capabilities consist of

Manage product data

Implementing a PIM, we enable the retailers with a single source of truth for all product data. The solution allows brands to manage the product information along with all the attributes in a centralized location. We make it simplified for the retail organization to enrich and distribute the product data seamlessly on different customer touchpoints.

Product data enrichment

Our PIM experts hold extensive experience in creating a context-sensitive user interface for PIM that makes the product data enrichment convenient. The solution allows the brands to update the product description, attributes, digital assets, etc. on the fly. To speed up the product data enrichment cycle, we automate various processes based on business rules.

Import and export product data

Product information management allows retail brands to collect product-related content and information from multiple sources such as ERP, Excel, CSV, PLM, etc. and manages the product data in a single platform by utilizing the custom data molding, versioning, product hierarchies, and validation features of the platform.

Product governance

By implementing the right PIM for retail business, we enable retail companies with data governance. Credencys builds a PIM that allows retailers to define processes, standards, roles, metrics, policies, and more. It ensures efficient and effective use of product information so that brands can achieve their business goals.

Multichannel experience

PIM allows retailers to serve each channel with the relevant product assortment, channel-specific attributes and messaging. Developing a feature-rich PIM, we help brands improve customer engagement and conversion rate by enabling them with personalized and targeted messaging.

Product analytics

We have a team of PIM experts that provides advanced product information management solutions that come with data analytics ability. With the help of analytics, retailers harmonize the product information, gain meaningful insights out of the massive products data, predict what to do next, and make highly relevant decisions.


To expand globally, retail brands need to adopt localization. With the product information management platform, retailers can publish the product content in the local language of different regions and countries without compromising on brand voice. Integrating localization capabilities, we help retail businesses to attain faster time-to-market.

Manage supplier data

The product information management platform allows suppliers to manage their product data with greater quality and complete automation. Credencys deploys a PIM that improves new product time to market, plans better promotions, and gains more business benefits. The solution brings transparency and coordination between the retailers and suppliers.

Product catalog management

Creating product information management for retail business, we allow brands to create and organize product catalogs with all the required information such as product description, attributes, parts, accessories, specifications, videos, images, and more. Retailers can update the product data anytime that reflects in the product catalog in real-time.


The PIM solution deployed by Credencys contains web-to-print capabilities. Retailers are allowed to create personalized print-ready sales and marketing collaterals including brochures, flyers, price lists, presentations, technical documents, and more with a single click.

Real-time data syndication & distribution

PIM for retail allows exporting and publishing the product data into varied formats across different customer touchpoints. Retailers can also share product information with suppliers, partners, and agencies with industry-standard data pools.

Who can use product information management in a retail organization?

Marketing/product manager

Marketing and product managers can save time as they need to enter and manage the data in a single platform rather than different software or files. PIM simplifies the process of taking contextual approvals as managers are able to view how products will look on different channels in real-time before the data is syndicated.

IT managers/developers

Implementing the open-source product information management platform, IT managers and developers can make the required improvement in the solution at zero licensing cost. SaaS-based solutions allow the different teams to work independently without the heavy involvement of the IT team.

Digital/eCommerce strategist

PIM addresses the varied needs of digital and eCommerce strategists such as fine-tuning the data for different channels in terms of depth of content, SEO, etc. They can be sure that their messages are reaching their target audience in a relevant and consistent way.

Retail solutions developed using PIM


Product information management can be used for product-driven websites that are designed and developed to promote the products with accurate, consistent, and relevant product information.

B2B solutions

Retailers can develop vendor portals, supplier portals, and distributor portals by harnessing the potential of PIM. Suppliers, Vendors, and Distributors can update and manage the product-related data seamlessly.

B2C solutions

Using product information management, brands can develop varied consumer-facing solutions like websites, eCommerce portals, and other online/digital solutions.


Marketplaces allow small businesses to sell their products across the globe. PIM allows retails companies to manage the product data and distribute it across all the leading marketplaces by considering their specific standards.

eCommerce portals

Product information management is the primary need while developing an eCommerce platform. It allows eCommerce websites to manage massive product information in multiple languages to leverage localization.

Catalog management

Retail businesses can seamlessly manage their print and digital catalogs with the help of product information management platform. They can add, update and remove any product information quickly to keep the catalog up-to-date.

Sales portal

Enable your sales team with the access to updated product information using the PIM so that they can share the latest product data with the customers while coordinating with them.

Credencys has proven expertise in developing excellent retail digital solutions implementing product information management.
We would love to help in making your online retail business immensely successful
by developing bespoke digital platforms using PIM.

Industry recognition

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What we are really proud of is building these great
products for world-class brands

Hi I’m Sagar Sharma.

Hi I’m Sagar Sharma.

Get 30 minutes free consultation to discuss the specific needs of your retail business and how PIM helps you satisfy your need to run your online business seamlessly.

Why should retailers consider PIM for retail business?

Leverage omnichannel experience

Manage product inventory across online platforms & offline stores with accuracy by considering customer demand trends.

Save time and money

PIM collects and centralizes the product information from different channels and suppliers automatically without human interference.

Increased online sales

PIM allows you to share updated product information with the customers that help your customers to make the buying decision instantly.

Accelerated time-to-market

Enabling retailers with automated workflows, PIM allows retailers to expand assortment and onboard the new products quickly.

Our process to build product information management for retail


Requirement Gathering & Analysis

  • Understanding your business
  • Comprehending requirements
  • Drafting proposal document


Wireframes & Design

  • Screenflow strategy
  • Creating wireframes
  • Designing the UI



  • Deciding project phases
  • Coding the project
  • Client’s feedback


Quality Assurance

  • Testing the PIM solution
  • Sharing test report
  • Get final approval from client


Deployment & Launch

  • Deploying a PIM solution on the client’s server
  • Launching the PIM solution
  • Post-launch support

Hire PIM developers to create product
information management for retail

Crednecys has a team of PIM experts who have proven experience in working with leading retail brands. We have deployed robust product information management platforms that manage any number of product data centrally, accurately, and effectively.

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Fixed cost

It is the right choice for the projects that have specific development requirements and scopes.

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Time & material

The engagement model allows to pay only for the resources and time you use for the project.

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Offshore development center

We set up an offshore development center and IT infrastructure for the ongoing project.

Tools & Technologies

Credencys uses the latest tech stack to build a digital asset management solution that is compatible with the upcoming technologies and future requirements.

Clients who believed in us!

FAQs: product information management for retail

Considering PIM, retailers can keep the product data updated and distribute it across different customer touchpoints. Also, it allows the sales team of retail organizations to share the updated product information with the buyer so they can make the buying decisions. With accurate product information, the chances of product return and customer satisfaction reduce tremendously and improves customer experience.

The essential features of product information management for retails are catalog management, product data syndication, distribution, product content localization, collaborative workflow, digital asset management, product data modeling, and more.

ZERO. Yes, the cost of developing a PIM for retail business will be zero as Credencys utilizes the Pimcore platform. Pimcore is an open-source digital platform so we build the solution at zero licensing cost. However, there is the only cost of implementation & customization and that varies from project to project. You can book 30 minutes of free consultation to know more about the cost.

Implementation of PIM depends on the number of products you have and the complexity of your product attributes. If you want to integrate customized features and functionality in the PIM system, then the development will be time-consuming.


Do you want to deploy robust product information management for retail businesses to manage all your product data effectively? Fill up the form and get 30 minutes of free consultation.


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    Credencys Solutions is a data management solutions provider tailored to the unique needs of retail & consumer goods brands and manufacturing businesses. Widely regarded as a trusted advisor and strategic partner, the company has 15+ years of proven success in implementing cutting-edge PIM & MDM solutions that empower businesses to harness the full power of their data.